Nike design legend Peter Moore originally wanted to call the Dunk the College Color High according to a new post from Nike that honors the model three decades after its debut.
Did Nike stop making dunks?
For a silhouette that’s supposed to be all about inclusivity, not exclusivity, the brand is over-saturating the market with pairs that are incredibly limited.
Who were the dunks designed for?
The Nike Dunk debuted in 1985 and was originally a basketball shoe geared toward college athletes, but that began to change in the late ’90s and early ’00s when Nike SB adopted the silhouette and made it its own.
When did dunks become popular?
Buying and trading Dunks across the internet suddenly became a reality, with CO.JP releases playing a part in this online frenzy. It’s believed that the CO.JP/Pro B models gave way to a pronounced sneakerhead mentality around the Nike Dunk in the early 2000s, expanding the reach of the silhouette globally.